Well, hello there, friend!! First, THANK YOU for visiting the Glow Diaries website, and second, WELCOME.
My name’s Liz, and I’m the founder of Glow Diaries: a conscious guide to good living.
I used to work in corporate as a food buyer and product developer for some of the world’s largest retailers like Coles and Kaufland Australia. Now, I’m a plant-based foodie influencer, recipe developer, writer, and podcast host.
This career change happened slowly, but the seed was planted after I went vegan in 2019. I’d always loved food and liked cooking, but I never put much effort into my meals. But once I went vegan, the challenge of recreating my old favorite meals was exciting, and I felt super curious and inspired. Cooking quickly became my new favorite hobby. I started sharing what I was eating on Instagram to prove to my family and friends I wasn’t deprived and that plant-based food could be delicious, familiar, and filling.
In January 2020, the company I was working for closed its doors, and I lost my job. Most of my colleagues quickly started looking for new roles, but I decided to take a few months off. I’d always loved working for myself, having tried many side hustles in the past, and I thought this could be a chance to pivot into my own business. I spent most of that time creating my blog and testing vegan recipes. In the end, I returned to work a few months later in another buying role but kept the blog on the side. I didn’t see much growth until 2022 after I started focusing on creating recipe videos (aka reels). I had some videos go viral, and my follower count jumped to over 100,000 people in a few months. I will always be grateful (and in awe) of the power of social media. Since then, my account has continued to grow from viral videos, and I now have over 213,000 followers.
Initially, I called this project Vegan Diaries, but in 2023, I changed it to Glow Diaries. I’m still plant-based, but as a multi-passionate person (like you are too, I’m sure!) I wanted to be able to share more than just recipes. I’m obsessed with personal development, productivity, business, social media, money, wellness, travel, beauty… the list goes on! I want Glow Diaries to be your one-stop-shop for wholesome recipes, plus a way to explore new ideas and get inspired to glow from the inside out.
I’ve been lucky enough to have been featured along the way in The Herald Sun, Instyle Mexico, PETA, Channel 10 Australia, and as an expert judge for the 2022 Nourish Magazine Vegan Awards. I’m currently writing a cookbook with Affirm Press to be published in 2025.
When I’m not cooking or recording podcast episodes, I’m reading or watching Netflix on the couch with my husband, Steve, and our exotic shorthair cat, Sooki. I’m also a new mum to my son, Oliver, born in March 2023. I maintain a love-hate relationship with running, and I’m a bit of a self-help addict. I’m always doing personality tests (I’m an INFJ) or bingeing on female entrepreneur podcasts. My TV go-tos are 90s sitcom re-runs and hot mess reality TV (aka Real Housewives). I always have some projects on the go. I can’t sit still for long, and after a couple of coffees, I speak at 1.5 x speed. I was recently diagnosed with ADHD, which explains a lot, haha. Although it can be intense sometimes, I like to think of it as a gift.
If you love well-being, business, and personal development, check out my podcast, Thrive Diaries. This is where I chat about social media, parenting, travel, and business, plus I interview experts and friends on various topics like nutrition, mental health, productivity, and more. If you’d like to reach out, the best place to catch me is by email at email@example.com.
If you’re new here:
- Listen to my story on the Thrive Diaries Podcast – Episode 1
- Grab your copy of my FREE EBOOK Cosy Eats for The Busy Girl
- Follow me @glowdiaries___ over on TikTok and Instagram to see recipes, product reviews, and daily life on stories.
- If you’re a content creator – listen to my guest interview on the Do You Even Influence podcast for my best tips on how to go viral with reels